Home > Carpet Cleaning, Industry News > The Round-Up: Yelp Critics Must Be Identified, Carpet Cleaning Air Quality Study, and More!

The Round-Up: Yelp Critics Must Be Identified, Carpet Cleaning Air Quality Study, and More!

How To Sell

Welcome to the Round-Up, where we post recent news and developments related to the cleaning industry from around the web!

Yelp Critics Must Be Identified,” The Washington Times.

Ever had a negative review on Yelp that you suspected was written by a competitor or troll? Soon, you may be able to find out who that person really is. A court recently ruled that Yelp, the popular review platform, must reveal the identities of 7 people who left reviews of a carpet cleaning company: click here to read more!

Carpet Helps Indoor Air Quality,” FloorDaily.com.

Sure, it makes sense that cleanliness would improve air quality in a home. However, carpet itself could also work to keep the air clear (better than hard surface flooring). A recent study has found that well-maintained carpeting can reduce allergens and keep the air in a home cleaner. Click here for the full article.

The Importance of Learning to Sell” Geoffrey James, Inc.com.

Whatever type of business you run, knowing how to communicate the value of your services to your potential customers is the key to growth. No matter what your career path is, Geoffrey James from Inc.com believes that learning the art of sales will help you: click here to read why!

Do you have suggestions for coverage in our Round-Up? Send articles to newsletter@principalfocus.com to let us know!

  1. Jacob
    January 29, 2014 at 4:04 am

    I only recently learned just how much carpeting affects air quality. My wife and I decided to strip all of the carpet out of our home, and we replaced it with beautiful cherry hardwood flooring. What a great decision that was! Thank you for this interesting roundup of article — although I probably won’t have time to read them all.

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